E-commerce Trends & Tips | Actindo Blog

Michael Hänel Transfers from Shopmacher to Actindo

Written by Actindo | 04.11.2021

As of November 1st, Michael Hänel will be filling the position of 'Senior Account Executive'. He will from now on be responsible for the entire process within the scope of high-quality sales-related customer consulting and will further build up the market understanding within the team with his agency-side expertise.



Hänel previously worked as Business Development Manager at Shopmacher and will bring his many years of experience in the digital environment to our sales department in the long term. The trained IT specialist has been a recognized industry expert for many years and lists various stations in his professional career in well-known companies, including agencies such as TWT Interactive or kernpunkt.

"We are very pleased to have Michael Hänel join our company. Especially his expertise in consulting enterprise customers with complex tasks in digital commerce is an enormous added value for our customers, partners and the entire team. In addition, Michael is a veteran in the e-commerce industry and very well connected in the agency landscape," says Boris Krstic, CRO at Actindo AG.