Speed Up Your Commerce – live at K5 2025
June 24–25, 2025 · Estrel Berlin · Hall 1, Booth 41
Commerce has become complex – we make it controllable again. And above all: faster.
Whether D2C, marketplaces, social commerce, retail, or B2B – today’s commerce is fragmented. Channels, systems, and data often run in parallel instead of in sync.
Actindo brings structure to complexity – and speed to your commerce architecture.
At K5, we’ll show how brands like Kapten & Son and tesa are not just integrating their systems, but orchestrating them – for more speed, scalability, and control across all touchpoints.
Join us in Berlin and experience how Unified Commerce works in practice: seamlessly connected, performance-driven, and built to accelerate your business.
📍 Hall 1, Stand 41 – Let’s Speed Up Commerce.

Event Highlights
🧠 Real-World Use Cases
Discover how brands like Kapten & Son and tesa orchestrate their commerce processes – for more speed, scalability, and control in day-to-day operations.
🔍 Commerce Technology in Action
Order Management, PIM, POS & Orchestration – running live. No mock-ups, no demos on rails: see how fully connected systems operate in real time.
🎓 Masterclass & Expert Sessions
Kapten & Son and tesa share practical insights into their system architectures – scalable, data-driven, and built to perform. What others theorize, they already run.
🤝 Genuine Conversations, Real Expertise
Whether you're exploring your tech stack, scaling strategy or integration roadmap – our experts are ready to talk, challenge, and help move your commerce forward.
📍 Visit us at Booth 41, Hall 1
Step into real commerce innovation – hands-on solutions, behind-the-scenes insights, and a few unexpected surprises waiting for you.
Masterclass with Kapten & Son
Orchestrating Commerce – Not Just Integrating It
Date: June 24, 2025
Time: 12:00 - 13:00 Uhr
Kapten & Son is one of Europe’s leading D2C lifestyle brands – with a strong global presence across both online and offline channels, a growing international retail network, and a consistently high digital standard.
Their D2C strategy spans SCAYLE as a scalable eCommerce platform, TikTok Shop for social commerce, an extensive wholesale network, marketplaces like Zalando via Tradebyte, and physical stores in Germany, Austria, and the Netherlands.
The challenge:
To orchestrate all sales channels, automate complex processes – and handle sudden order spikes from campaigns in real time with full control.
The solution:
Actindo as a modular Commerce Operations Platform – enabling centralized orchestration across every customer touchpoint.
What you’ll learn:
- How Kapten & Son orchestrates D2C, social commerce, marketplaces, wholesale, and retail in one unified platform
- How campaign-driven order peaks are handled automatically – from checkout to fulfillment
- How physical stores are seamlessly integrated into a digital-first architecture
- How centralized orchestration fuels scalable growth
Speakers: Patric Bökemeyer (Kapten & Son) and Jonny Hofberger (Actindo)
Retail Session with tesa
D2C & Marketplaces Under One Roof – tesa’s Scalable Commerce Architecture
Date: June 25, 2025
Time: 14:50 - 15:20
As an established global brand, tesa faces the exciting challenge of bridging new digital business models with long-standing brand strength.
In this session, Christian Nicken shares how tesa has built a scalable, modular commerce architecture with Actindo – one that unifies D2C and marketplace operations efficiently while unlocking new paths for rapid testing, tighter brand control, and direct customer engagement.
Key Advantage:
With its own D2C channels, tesa can launch and test new product ideas, prototypes, and packaging concepts directly in the market – fast, controlled, and fully data-driven.
No waiting for retail cycles. No third-party dependencies. Just full brand ownership and maximum agility.
Session Highlights:
- Building a MACH-based platform for D2C and marketplaces
- Standardized processes and centralized control via Actindo
- Fast product testing and go-to-market through owned D2C shops
- High flexibility in campaigns, assortments, and innovation
- Retaining brand ownership while scaling new commerce channels with confidence
Speakers: Christian Nicken (tesa) and Boris Krstic (Actindo)