Case study with Kapten & Son

Project Background

Kapten & Son faced significant challenges due to its fragmented IT landscape and wanted to implement a unified system that would reduce manual processes, increase visibility, and optimize productivity to support its ambitious growth goals.

Project Goals

Implement integrated, scalable system to support growth targets
Enhance overall productivity with automation and orchestration of processes
Faster order processing with fewer errors, leading to improved customer experience
Increased agility and ability to adjust business processes quickly and be faster to market with new features
Real-time visibility into operations to make data-driven decisions and gain valuable insights to optimize processes

About Kapten & Son

Kapten & Son is a renowned lifestyle brand, famed for its minimalist design, craftsmanship and adventurous spirit. Launched in 2014, the German brand has gained popularity among fashion enthusiasts around the world.

It is one of the fastest growing accessory brands in Europe, offering a wide range of products including watches, sunglasses, backpacks and accessories that reflect timeless elegance and versatility. Through its unique influencer marketing with popular content creators, Kapten & Son has been able to rapidly increase its order volume and further drive its success.

Solution

Actindo's Core1 platform has become the heart and operating system of Kapten & Son's retail and e-commerce architecture, providing a comprehensive, MACH-based and future-proof solution.

Actindo's microservices-based process orchestration has enabled Kapten & Son to significantly increase its productivity and has given it the flexibility to adapt and optimise its business processes within hours, even during peak sales periods such as Black Friday.

Best-of-Breed Architecture

The Actindo Core1 platform allowed Kapten & Son to unify all their sales channels and connect with various composable commerce providers for shop, mailing, fulfillment, payment and more to create a best-of-breed architecture tailored to their specific needs.

Results

The project was completed in just 12 weeks and enabled Kapten & Son to make significant progress in multiple areas, including the ability to confidently handle large volumes of orders during peak seasons.

The productivity of the customer service team has increased by 23%.
Kapten & Son is able to increase order capacity by at least 100%, and 1000% at peak times, without any operational difficulties or negative impact on the customer experience.
Order and shipment processing: only 180 seconds from order to picking
Lightning fast deliveries: Customers receive goods within 23 hours of ordering