How PowerFood maintained a reputation for first-class service during rapid growth

    In recent years, PowerFood AG has deployed Actindo’s Core1 platform to support an explosive phase in the company’s growth. As Switzerland's leading sports nutrition brand, Core1 was deployed to connect 22 nationwide bricks-and-mortar stores with B2B and B2C sales channels: 

    • Support and centrally control company processes 
    • Network and map all processes 
    • Integrate individual requirements like a bonus points scheme

    "With Actindo, we found a partner that impressed us with its technical know-how and experience."

    - Reto Hugi, Managing Director of PowerFood AG


    Following a hugely successful TV campaign, PowerFood experienced rapid growth in the number of orders it received for its sports nutrition products, across over 10,000 SKUs. This means that over 300,000 products are now dispatched annually from a central logistics facility via Swiss Post, including same-day, Saturday and express delivery.  

    One of PowerFood’s biggest challenges as a multi-channel retailer was to optimally connect a nationwide network of 22 bricks-and-mortar stores with various B2B and B2C online sales channels, while maintaining a reputation for first-class service. Plus integrate individual requirements such as a bonus points system. 

    PowerFood store Winterthur

    About PowerFood AG

    As Switzerland’s leading sports nutrition brand, PowerFood supplies many of the country’s largest sports retail chains, pharmacies and fitness studios. The company operates 22 bricks-and-mortar stores, and dispatches over 300,000 orders annually.

    Founded in 2004, the owner-managed company cooperates closely with the national food safety authority, plus many of the top Swiss sports teams and professional leagues. 


    Actindo is the technology partner of PowerFood AG and was responsible for the technical and conceptual implementation of the Actindo Core1 platform.  

    The solution allows for optimal bi-directional real-time synchronization, for optimal logistics processes. By implementing an interface to Swiss Post, routing coding for the direct printing of shipping labels was guaranteed. In addition, Actindo Core1 offers comprehensive returns management support:

    • Integration of the Core1 platform into existing business processes  
    • Printing of payment slips  
    • Integration of Swiss Post as dispatch provider, and transmission of daily financial statements 
    • Implementation of the routing code in Actindo for direct printing of shipping labels  

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